TIFA 2025 Advertising / Food / Beverage

Blue Shadow

  • Prize
    Bronze in Advertising/Food / Beverage
  • Photographer
    Ho Fai So

One silent beam, strikes through the berries, carving space where light meets shadow.

Originally from Hong Kong and now based in London, I am a creative photographer and filmmaker. Photography has long been my passion, a way to explore light, shadow, and the art of storytelling through the lens. Recently, I have turned my focus to food photography, approaching it not just as documentation but as a poetic medium - a space where form, texture, and narrative intertwine.