TIFA 2021 Advertising / Fashion

'Respect The Craft' For Wik&Co

  • Prize
    Silver in Advertising/Fashion
  • Photographer
    Daniel Linnet
  • Agency / Studio
    Linnet Foto
  • Photo Date
    02/02/2019
  • Website

This set of images was created to an open brief for a fragrance startup Wik&Co. Each image represents a different fragrance and is personified by the human character. Each characters lifestyle within the confines of their micro universe produces the scent harvested for the creation of the fragrance. The fragrances are also created to an open brief by top French perfumers and produced by hand, the old fashioned way in small quantities. Respect The Craft.


  • Socials
    • Biography
      Professional photographer Daniel Linnet is recognised throughout the industry for applying a unique creative flair to commercial and editorial photography. Combining a passion for manipulating light with post artistry techniques to achieve premium illustrative imagery. With over 20 years of experience in the commercial / editorial photography arena Daniel has had the honours of being a Canon Master as well as a Master Photographer with the AIPP (Australian Institute of Professional Photography).
    • Awards
      AIPP Master of Photography 2016 – Present Elinchrom (Australia) Ambassador 2015 – Present Canon Master 2013 Australian CREATIVE Magazine – Photographer of the Year 2013 Adobe Creative Awards – Mentor 50 for 50th Mentorship Program 2013 CAPTURE Annual Selection 2013 International LOUPE Awards  ‘Medium Format Art Prize’ – 1st & 3rd Place Illustrative Category 2012 Canon EOS Photo5 Competition – Judge 2012 CAPTURE Annual – Cover 2012 CREATIVE ASIA AWARDS – Finalist 2011 5th ANNUAL INTERNATIONAL PHOTOGRAPHY MASTERS CUP – Winner 2011 ACP AWARDS – Finalist 2011 HEAD ON PORTRAIT PRIZE – Finalist 2011 NOOVO Vol4 – Selection 2011 LEXAR MEDIA ELITE PHOTOGRAPHER 2010 INTERNATIONAL APERTURE AWARDS – Open Category Finalist 2009-10 AUSTRALIAN CAPTURE MAGAZINE PHOTO ANNUAL 2009 LONDON INTERNATIONAL CREATIVE COMPETITION – Shortlist 2008 LUERZER’S ARCHIVE – 200 BEST AD PHOTOGRAPHERS WORLDWIDE 2008 AIPP NSW PORTRAIT PHOTOGRAPHER OF THE YEAR 2008 AIPP NSW OPEN CATEGORY PHOTOGRAPHER OF THE YEAR 2008 PDN (Photo District News) PHOTO ANNUAL 2007 CANON / AIPP NATIONAL ENVIRONMENTAL PORTRAIT AWARD 2007 AIPP NSW OPEN CATEGORY PHOTOGRAPHER OF THE YEAR 2007 AIPP NSW COMMERCIAL PHOTOGRAPHER OF THE YEAR – Runner Up
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