Modern Fairy Tales

• Prize
  Gold in Advertising/Fashion, 2nd Place winner in Advertising
• Photographer
  Susan J Chen
• Socials

Modern Fairy Tales is a series shot for new handbag brand RoviMoss and their Autumn/Winter 2013 lookbook. Reimagining fairy tales with a modern, whimsical twist brings to life their brand positioning “classics reborn”. We re-interpreted fairy tale classics Sleeping Beauty, Alice in Wonderland, the Wizard of Oz, Little Red Riding Hood, Snow White among others. The reinterpretation of these classics is fueled with a modern twist to embody the modern point-of-view from the brand. Fairy tales come from a dark and place of depth, complexity and meaning; they're not all shiny, happy Disney tales.

• Biography
  Susan is an award-winning conceptual photographer, with work in commercial, fashion, portraits, book publishing, fine art and motion. Her work has been described as cinematic, moody and emotionally charged with color and dark humour. She studied and worked in both commercial and documentary photo and film fields. Her work has been shown in NY, LA, Minneapolis and Tokyo.
• Awards
  2018 Barcelona International Photography Awards, Top 50 2018 Communications Arts, shortlisted 2018 London International Creative Competition, finalist 2018 The Print Swap, finalist 2018 International Color Awards, 3rd place Food; Honorable Mention Fashion 2018 Graphis Photography Annual, Silver Fine Art and Beauty/Fashion 2017 APA Photo Annual Winner 2017 Tokyo Foto Awards 2015 Graphis Photography Annual, Gold, Bronze Fashion 2014 PX3 Prix de la Photographie Paris, Advertising - Fashion 2014 International Color Awards, Fashion Nominee for “Modern Fairy Tales” 2013 PDN Photo Annual Winner 2013 See.Me The Exposure Group Exhibition, Long Island City, NY 2013 Kontinent Awards – Honorable Mention, Advertising Category 2013 See.Me (Artists Wanted) Finalist 2012 Projekt 30 Exhibition 2012 MOPLA + Smashbox Studios Group Show 2009 International Photography Award, 1st Place for Video "Movember Mugshots" 2008 International Photography Award, 2nd Place in People 2008 Altered Esthetics Gallery Group Exhibition “Critical Habitat”, Minneapolis 2008 Projekt30 “I (pronoun)” Online Exhibition 2008 Published in the book, “Underrated” (Criterion Press) 2008 Solo exhibit for Underrated, NYC 2007 Gallery FCB NY, ASMP 07 Group Show and Image 2007 Judges Choice Award 2007 The Photo Review, Fall Publication 2006 Finalist, Photolucida Critical Mass 2002 Soho Photo Gallery NY, 9/11 Group Show