TIFA 2023 Advertising / Beauty

The Mermaid

  • Prize
    Gold in Advertising/Beauty
  • Photographer
    Nuria Pérez Sobrino
  • Photo Date

Inspired by the sea, the designer created this arrangement of pearls on her body, simulating how the mermaid was captured as a jewel. The desire to capture such a hidden and extraordinary creature could only be realized with an elegant and shiny pearl net. Furthermore, the beautiful model's name is Vitoria, whose meaning is the one who triumphs and conquers evil, an added metaphor about her inner strength and how it is reflected in her and in the photograph.

Nuria is a photographer, artist, who works and lives in Spain. Her photographs are like pillow talk where the viewer can enter and become part of the story, connecting with the character and her feelings. Her desire is to introduce the viewer to the image and travel with it.