TIFA 2021 Advertising / Fashion

'Respect The Craft' For Wik&Co

  • Prize
    Silver in Advertising/Fashion
  • Photographer
    Daniel Linnet
  • Agency / Studio
    Linnet Foto
  • Photo Date

This set of images was created to an open brief for a fragrance startup Wik&Co. Each image represents a different fragrance and is personified by the human character. Each characters lifestyle within the confines of their micro universe produces the scent harvested for the creation of the fragrance. The fragrances are also created to an open brief by top French perfumers and produced by hand, the old fashioned way in small quantities. Respect The Craft.

Professional photographer Daniel Linnet is recognised throughout the industry for applying a unique creative flair to commercial and editorial photography. Combining a passion for manipulating light with post artistry techniques to achieve premium illustrative imagery. With over 20 years of experience in the commercial / editorial photography arena Daniel has had the honours of being a Canon Master as well as a Master Photographer with the AIPP (Australian Institute of Professional Photography).