TOKYO-2020 Advertising / Product

The Most Wanted

  • Prize
    Gold in Advertising/Product
  • Photographer
    Natasha Pszenicki
  • Technical Info
    Nikon D3x And D850
  • Photo Date

All shot as part of Evening Standard Magazine's 'The Most Wanted' series, where I am asked to come up with stand out imagery to promote individual designer pieces. Each shot is created within very tight timeframes and within tightening budgets, as such I try to stick to bold palettes and adding a conceptual interest that grabs the attention of the viewer, elevating the product from purely 'fashionable' to an aspirational chic.